A local pet solutions business, offering pet grooming, walking and sitting services needed to address issues with managing appointments and customer cancellations so that they could resource customer demand effectively and profitably.
To provide the best possible services to its customers in a profitable manner the pet services company needed to address an increasing number of late cancellations and 'no-shows' that impacted how they resourced the business day to day, availability of services to other customers, and the cost to the business of providing those services.
The pet services company wanted to formalise customer bookings by providing clear terms and conditions on cancellations and driving commitment by charging deposits.
They wanted to deliver this through an online booking and calendar solution that proved payment processing for deposits and automated customer confirmations, reminders and payment requests through email and SMS.
They wanted to provide clear availability and dynamic pricing that reflected premium rates for bank holidays, and use subsequent customer bookings to allocate the right resources from the team based on demand.
Since implementing Switch online booking software, the pet services company have reduced no-shows by 90% and in parallel with cancellation fees have saved over £1,000 per month in lost revenue.
Furthermore, implementing an online booking tool has increased overall bookings by 20% and allowed to team to plan better for resource allocation, which has resulted in them taking on another 2 members of staff to serve growing demand for services.
Owner, Pet Grooming and Services Provider
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